As a business coach, I’m finding more of my clients grappling with feelings of isolation of social anxiety these days. Which is strange because the internet has made us more connected than ever.
Did you know, for instance, that the average person spends around 42 hours a month on TikTok? And then there’s YouTube, with 21 hours, and Facebook, with another 20 hours.
It’s mind-boggling how much time we spend being ‘social’ but the truth is, many of us feel lonelier than ever.
Beyond Blue defines social anxiety as feeling intensely anxious about social interactions or performing in front of others. For many of my clients, it manifests physically with excessive sweating, trembling, or nausea. It’s real, and it’s scary but you aren’t alone. Approximately 11% of Australians experience social anxiety during their lifetime, with 7% affected in any given 12-month period.
Now, as business owners, networking and interacting with clients is crucial. It’s part of building success, right? So, here are some practical tips I share with my clients to help them navigate social interactions without feeling overwhelmed.
1. Start Small: If networking is daunting, begin with smaller gatherings. Begin with a one-on-one meeting, or a small group before tackling larger events. This intimate setting can foster meaningful conversations without the pressure of big crowds.
2. Preparation is Key: Before attending a networking event, invest time in preparing. Research the attendees and the event itself. An elevator pitch isn’t necessary, but having a plan for explaining your role can be invaluable.
3. Bring a Friend: Taking a friend along can be comforting and provide support. However, make sure to mingle and not just chat with them, making the most of your networking opportunities.
4. Quality Over Quantity: Don’t pressure yourself to meet everyone. Connecting with just one person is a significant achievement and can be far more rewarding in building genuine relationships.
5. Kindness and Compassion: Lastly, be gentle with yourself. Acknowledge the courage it takes to push beyond your comfort zone. It’s okay to attend events alone—it’s an opportunity for growth and potential new connections. Remember, you’ve successfully navigated challenges before, and you’re capable.
Finally, I’d like to leave you with a challenge: attend one networking or holiday event of your choosing. Consider going with a friend or, if you’re brave enough, attend solo. Let me know how you go, whether successful or not, by sending me a DM or voice note. And remember it’s an opportunity for growth and should be fun, so don’t stress over it!
Until next time, take care of yourselves and celebrate each step forward.
LINKS
For a copy of Emma’s book, ‘Go-getter: Raise your mojo, shift your mindset and thrive’ – https://www.emmamcqueen.com.au/book/